Showing posts with label SEMA. Show all posts
Showing posts with label SEMA. Show all posts

Mazda at 2010 SEMA Show


Mazda is taking its “zoom zoom” philosophy to a whole new level at the 2010 Specialty Equipment Market Association (SEMA) show, which is taking place in Las Vegas this week. It features an aerodynamic body kit, an H&R suspension, a roll cage, Sparco seats, and lightweight 15-inch wheels with Hoosier race tires.

The Mazda 2 Street is a bit less adventuresome, with wide-profile Toyo Proxes RA-1 tires mounted on 949Racing 6UL 15-by-9-inch wheels and a light gray metallic paint job with matte graphic accents.

For the Mazda3 Turbo, designers added black exterior accents, tinted windows, and 19-inch forged aluminum wheels. Under the hood, power is provided by a 2.5-liter MZR engine which has been outfitted with a Garrett turbocharger.

Mazda’s iconic roadster also arrives in two souped up versions. The MX-5 Super20 celebrates the 20th anniversary of the droptop sports car. Under the hood lies a supercharged Cosworth engine and the paint scheme is black on gray, both of which give this MX-5 a substantially meaner aura. The other Miata at SEMA is the MX-5 Cup Car, which is a full-on spec racer outfitted with a plethora of racing equipment.

Also on show are two different Mazda3 sedans, as well as the Grand-Am GT Mazda RX-8. The SpeedSource Grand Am GT Mazda RX-8 is based on a tube-frame chassis jointly developed by SpeedSource and Riley Technologies, and powered by Mazda's three-rotor 20B Renesis rotary engine--a significantly more powerful unit than the smaller 13B engine used in the regular RX-8 sports car.  

Source: Mazda




Press Release

Mazda 2010 SEMA


Mazda's product lineup of sedans, sports cars and crossovers offers consumers and exciting choice for their transportation needs; a choice that offers the Soul of a Sports Car in every vehicle. Showcasing the depth and breadth of the brand, Mazda will display a slew of products, each one demonstrating Mazda's aftermarket capability and potential.

"The versatility of Mazda vehicles is extraordinary. With just minor modifications to a stock Mazda, it can be ready for the track or a car show," said Derek Jenkins, director design, MNAO. "Our SEMA cars demonstrate this ability; taking a vehicle from the dealership and making it a truly unique piece."

The newest member to the product lineup is the MAZDA2. With great styling, superb fuel economy and an affordable price tag, the 2011 MAZDA2 subcompact sedan is Zoom-Zoom in its most concentrated form. MAZDA2 is a car that only the engineers at Mazda could have created. It was designed and engineered from scratch to be a pure Mazda, offering the sort of driving experience that could only come from the company that developed the timeless MX-5 two-seat roadster, and it brings a combination of athletic design and dynamic performance to the subcompact class. Mazda Design Americas took two MAZDA2s and created a street car and a track car.

MAZDA Evil Track
The MAZDA2 Evil Track car was envisioned as a fully equipped car for series racing, and all required safety equipment to meet SCCA and NASA competition regulations. This iteration was inspired by the MAZDA2 Evil concept which debuted at the Los Angeles Auto Show in 2009. The MAZDA2 Evil Track car has an enhanced motorsport aesthetic achieved through Mazda race-inspired graphics and colors.

MAZDA2 Evil Track car is equipped with a Mazda Design aero body kit, including side skirts, front and rear air-dam and carbon fiber rear deck spoiler. Modifications include H&R race suspension and coil over kit, AWR full custom safety cage, Sparco Circuit pro seat, steering wheel, safety harness and fire system, AIM MXL Pista data acquisition system, race-tuned Magna-flow exhaust, 949 6UL 15x9 lightweight wheels and 225/45/15 Hoosier race tires.

MAZDA2 Street
The Mazda2 Street is a streetwise, urban sport inspired version of the highly successful Mazda2.
This new tougher street version is reinforced visually by using smaller diameter light weight 949 6UL 15x9 wheels and wide profile Toyo Proxes RA-1 R-compound tires. The aesthetic enhanced through the use of a light gray, superfine metallic body color and matte graphic accents.

MX-5 Super20
Celebrating its 20th anniversary, the MX-5 has been re-imagined with a darker, edgier attitude in the MX5 Super20. It's a purposeful combination of street-tough style and motorsports-inspired attributes. This third generation vehicle acknowledges the iconic first-gen iteration with modifications such as a supercharged Cosworth engine, small diameter wheels, more substantial tire profile and wider fenders.

A hardtop has replaced the soft-top and the interior stripped down and fitted with a roll-bar lending a GT-inspired look and feel. The seats have suede seat inserts and channel stitching, providing improved grip for the driver. Orange contrast stitching highlights the sporty seat profile as well as providing a polished look throughout, coordinating with the exterior graphic treatment which plays off the black and Storm Gray exterior.

Additional modifications include a DPTune reflashed ECU, Racing Beat 304-stainless steel header and exhaust, ACT organic street clutch, MAZDASPEED coil overs, Racing Beat hollow front and rear anti-roll bars, MAZDASPEED shock tower brace, Power Slot slotted brake rotors, StopTech DOT-compliant stainless steel brake lines and street performance brake pads, SpeedSource front brake ducts, 16x9 Enkei RPF1 wheels wrapped with 245/45-R16 Toyo Proxes RA-1 R-compound tires, 20mm H&R Trak+ hubcentric bolt-on wheel spacers in the rear and 15mm Sparco hubcentric wheel spacers up front.

MAZDA3 Redline Time Attack
The Redline Time Attack Super Modified series is where you see the fastest road racing tuner cars in the country. Full use of carbon/composite body panels, big wings, tires and lots of power are common. The fastest Super Modified class cars can run lap times faster than World Challenge GT cars and are close to surpassing American Le Mans Series GT2 lap times - top speeds at some tracks will surpass 180 mph.

The MAZDA3 Reline Time Attack car is a Super Modified (unlimited rules) class car with more than 500 horsepower at the wheels from a highly modified 2.5-liter turbocharged MZR engine. It features 280/650/18 Yokohama Advan Racing slick tires on 18x10.5 Volk Racing TE-37 wheels.

MAZDA3 Turbo Sedan
A small team of designers and engineers at Mazda R&D in Irvine, Calif., decided to have a little fun with a MAZDA3. The team took its knowledge of the Mazda parts bin and its close relationships with MAZDASPEED Motorsports suppliers, looked in the mirror, and decided to build a tuner car that shows its own vision of the MAZDA3.

The car is painted to mimic the MAZDA3 Time Attack race car, but in a more subdued Crystal White Pearl base coat with soft gray tone graphics. The scheme is a modern twist on the famous Renown graphics used on the Mazda 787B that won Le Mans in 1991. Exterior details, including grille inserts, side mirrors, fog lamp bezels, the roof panel, and the formerly chrome interior of the front lamps are all given a bright black paint treatment. Combined with tinted windows, and dark red taillight lenses, the dark details tighten the car visually, emphasizing the MAZDA3's taught, muscular shape much like a tailored black suit on an athlete. Wheels are forged aluminum 19x8-inch with 225/40-19 Bridgestone Potenza RE050A tires straight off the RX-8 R3.

The sedan was sent to Tri-Point Engineering for a boost in power, so they installed a turbo kit utilizing a rugged cast iron turbo manifold feeding a high-efficiency Garrett GT2871R ball bearing turbo. At a mild 10 psi of boost, the 2.5-liter MZR engine is making well over 250 horsepower at the wheels. To handle this extra power, the front brakes were replaced with rotors and calipers from a MAZDASPEED3, while the rear rotors and calipers were sourced from a MAZDA5. Double-adjustable coil-overs from KW Suspension, paired with a Tri-Point adjustable rear stabilizer bar bring the handling back into harmony with the engine's higher output.

Grand-Am GT Mazda RX-8
The SpeedSource Grand Am GT Mazda RX-8 is based on a tube-frame chassis jointly developed by SpeedSource and Riley Technologies, and powered by Mazda's three-rotor 20B Renesis rotary engine. The 20B three-rotor engine is the cornerstone of Mazda's Grand Am GT RX-8 program, and based on the engine used in the RX-8 street car. With its compact size and light weight, the rotary engine brings with it a vast history in sprint and endurance racing. Revving to over 9,000 rpm, the distinctive 20B rotary engine sounds like no other engine on the Grand Am ROLEX GT grid.

The Mazda RX-8 dominated the 2010 Grand-AM GT season winning six of 12 races, and winning the drivers, team, and manufacturers championship.

MX-5 Cup Car
The most road-raced car in the world -- as well as being the best-selling two-seat roadster in the world - the MX-5 Miata is no stranger to the track. The MX-5 Cup is a series that pits similarly modified MX-5s together on the track. The MX-5 Cup car weighs just under 2,600 pounds and features an authoritative 195-horsepower motor. The series was launched in 2006 and has since enjoyed strong fields and close competition.

Engine Modifications: A MAZDASPEED cold air intake system is required.
Chassis Modifications: The only modification is the addition of the 3-piece front strut tower brace that comes with the sport package.

Transmission/Final Drive Modifications: The stock six-speed gearbox is used by all cars.
Suspension/Steering Modifications: The MAZDASPEED Motorsports Development MX-5 Cup kit is comprised of double adjustable shocks, specified springs and threaded-perch coil-overs. All cars also run identical anti-roll bars and end links.

Brake System Modifications: Brakes must maintain stock brake rotor specifications.
Wheels: All cars run their choice of the stock alloy 17x7" wheels available on MX-5 Miatas.
Tires: The series spec tire is the BFGoodrich g-Force R1, size: 225/45/17.
Body Modifications: None
Safety Modifications: All MX-5 Cup cars run with full safety equipment, including an eight-point rollcage that must be welded into the car. Other safety equipment includes a racing seat, head/neck restraint, an electrical shut-off switch and an incorporated fire-extinguishing system.


Honda CR-Z At SEMA 2010【Video】


Honda has releases the all-new 2011 Honda CR-Z sport hybrid at the SEMA Show in Las Vegas. These collection of cars show the different faces of the CR-Z and what could be possible with a little bit of imagination and careful planning.

The Mugen Honda CR-Z Hybrid features a custom body kit, a new grille, a rear wing spoiler and 17 inch aluminium alloys together with new floor mats, an aluminium shift knob and a billet aluminium oil-filler cap. Production for the Mugen Honda CR-Z Hybrid will be limited to 300 exemplars and in terms of performance no upgrades have been performed.

To amp up the CR-Z Racer, Honda engineers upgraded the IMA hybrid system and equipped the 1.5-liter petrol engine with a turbocharger. Thanks to these tweaks, output climbs to an estimated 200 hp (149 kW / 203 PS) and 175 lb-ft (237 Nm) of torque.

Set to star at the 25 Hours of Thunderhill endurance race in December, the HPD CR-Z Racer concept rocks both a turbocharger and upgraded IMA hybrid system that culminates in 150 kilowatts of power and 237Nm of torque. Of course muscle isn’t everything so HPD also grafted in a performance clutch; limited-slip differential; “circuit-tuned” suspension; upgraded brakes and various aerodynamic components. Personally, as a bit of a CR-Z fan.


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Press Release

2011 Honda CR-Z Sport Hybrid Dominates 2010 SEMA Show


Twelve modified 2011 Honda CR-Z sport hybrid coupes are featured prominently in the Honda booth at the 2010 SEMA Show, which opens today. As the first available sport hybrid, the CR-Z demonstrates new opportunities for vehicle personalization among the import tuner community. Several significant vehicles are being unveiled at the show, including a 2011 CR-Z equipped with MUGEN* accessories, the Honda Performance Development, Inc. (HPD) CR-Z Hybrid R Concept, the HPD CR-Z Racer and several vehicles equipped with Honda Genuine Accessories.

"With the CR-Z sport hybrid coupe, drivers can achieve the great efficiency of a hybrid car without giving up the fun that many demand from a sporty car," said Bruce Smith, vice president of Parts Operations for American Honda Motor Co., Inc. "The combination of greener practicality with style and fun makes this vehicle a perfect fit for young, environmentally conscious buyers looking to further personalize their cars."

A 2011 CR-Z equipped with MUGEN accessories is also being revealed, and Honda announced that in the spring of 2011, it will begin sales of a limited-edition MUGEN accessory kit for the vehicle. Limited to only 300 complete kits, the package includes: a full MUGEN body kit; a front grille; a rear wing spoiler; 17-inch "XJ" aluminum wheels; sport mats; a unique black aluminum shift knob and a billet aluminum oil-filler cap. Further, after purchase, each owner will receive a unique serial-number plaque designating each kit as one of 300 available. All of the painted parts will come color-matched to each of the five available CR-Z colors. Pricing details will be made available closer to the on-sale date.

Also unveiled today were two concept vehicles from HPD: the CR-Z Hybrid R Concept and the HPD CR-Z Racer. Though neither vehicle is intended for sale, HPD, Honda's North American racing company, was determined to demonstrate the potential of the CR-Z for both street and racing performance. Both vehicles share many performance enhancements, with the CR-Z Hybrid R Concept highlighting Honda-designed street styling and the HPD CR-Z Racer opting for serious racing capability. To demonstrate that capability, HPD will campaign two HPD CR-Z Racers at the 25 Hours of Thunderhill endurance race in December. HPD enhancements to both cars include: a turbocharger and upgraded IMATM hybrid system, resulting in an estimated combined 200 horsepower and 175 lb-ft. of torque; performance clutch; limited-slip differential; ‘circuit-tuned' suspension; upgraded brakes and aerodynamic components.

Two vehicles were on display to demonstrate currently available Honda Genuine Accessories. For the CR-Z, Honda displayed a vehicle equipped with 17-inch alloy wheels; side, front lip and tailgate spoilers; a rear diffuser; an illuminated door-sill trim and an interior armrest. Additionally, a 2010 Accord Coupe equipped with dealer-installed Honda Factory PerformanceTM (HFPTM) components melded a distinctive, custom appearance with an enhanced level of handling performance. All Honda Genuine Accessories offer the same 3-year/36,000 mile bumper-to-bumper warranty as the rest of the vehicle, when installed at the time of new vehicle purchase, and are engineered to be fully compatible with each Honda vehicle.

On display as a demonstration concept only, the Accord Crosstour HFP Concept features 19-inch HFP wheels; a full HFP body kit and front grille; a prototype lowered HFP sport suspension; color-matched door handles and special black-out door sash trim.

Reaching out to the import community, Honda invited six independent vehicle tuners to build and display their CR-Z hybrid concepts at the SEMA Show. Tuners were asked to push the limits to improve fuel economy and performance with their builds, and the vehicles on display show the variety of directions in which a personalized sport hybrid can go. Beyond this group, both the Los Angeles Auto Show and Honda Tuning Magazine displayed their CR-Z special project cars in the Honda booth.

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